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On Camera: Video Makeup Techniques

Makeup is essential every-time you appear on camera. Unfortunately, you don't always have the budget to hire a professional makeup artist. This course will show you what you need to know to apply your own makeup so you can look good on camera and stay on budget. We'll start by talking about all of the tools and supplies that you'll need to have on hand to apply your own makeup effectively.

Next, we'll see specific makeup applications for both men and women, and different skin tones. I'll talk about specialized techniques, including applying makeup with an airbrush machine and concealing blemishes and even tattoos on the body. As video production has migrated to almost entirely high definition, the use of makeup has changed. So, the first rule of video makeup is, use it. Don't go on camera without it. Just don't use too much.

On Camera: Video Makeup Techniques
In this courses I will show you how to apply the right amount of makeup for today's high-def cameras, which tend to capture much more visual information. The course is divided into six sections: what to purchase, basic makeup for men, basic makeup for women, makeup for darker skin, airbrushing, and body makeup for covering tattoos and blemishes.

Gathering the right supplies
If you are a woman watching this video, you probably already have a makeup kit or you are at least familiar with the use of makeup. If you are a guy, chances are this whole idea of wearing makeup is just a little crazy, and maybe even a little frightening. You needn't worry. The only reason to wear makeup when you're on camera is to look better. Personally, I don't appear on camera without it because I'm just vain enough. We've all seen all those giant tacklebox-like makeup kits that hold a woman's beauty secrets. I don't know what's all in there, nor do I want to. Those things are scary.

Of course, you'll need a mirror so you can see what you're doing, but the minimum components of your HD makeup kit should be foundation--either a loose powder or a pressed compact; make sure it matches your skin tone--finishing powder and a brush or two. Ladies, you may need a few more items based on your personal preference, such as lipstick, lip liner, mascara, and eyeliner. The foundation does just what the name implies: it is the base layer that covers irregularities and provides a smooth look to your skin.

The finishing powder is used to reduce the shine and provide the finishing touch. The makeup that I'll be using to demonstrate should be applied with brushes, not sponges and never bare fingers. Expect to spend about $50 to $100 to get started if you want the good stuff, but even the so-called cheap stuff that you might get at the drugstore still will cost more than you think it should. The good news is you probably won't be buying this stuff every month. Some of the names to look for when choosing makeup for high-definition video include; the Blue Ray Line from Cargo, Mac, Smashbox, Nvey Eco, Cover FX, and Make Up For Ever.

Of course, there are others out there. These are just a few that I am familiar with. The makeup I'll be using to demonstrate is bareMinerals. Almost as important as the makeup itself and how you apply it is the lighting on you as you apply it. Try to simulate, as much as possible, the type of lighting you will be using when you go on camera, even in the bathroom where you will be applying your makeup. In other words, don't rely on the fluorescent lights in an institutional restroom, or even the regular lighting in your bathroom, to show you what you look like when you have a well-lit area where you will be shooting.

On most of the shoots I've done as talent where there was a makeup artist, she would have the lighting crew set up a light for her. It makes good sense, and you can do that too. So, if you are shooting yourself for a web chat or podcast of some kind, simply make your light do double duty. Or you might set up a little portable makeup table that you can easily move in and out of your shooting area. It's important to have both the right stuff and the right light when putting on your own makeup.

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